Another
Day Full of Dread is part of an ongoing series of text-based works that
can potentially exist in a number of different forms but which ideally
should be visible outside of a traditional gallery environment. The
piece bears a strong formal resemblance to the language of advertising
yet disrupts our expectations of adverts and the ways in which we are
encouraged to read them as positive statements. Siting the work within
a magazine that carries advertising seems an ideal way of accentuating
the contrasts and ambiguities that exist between the real adverts and
the work, hopefully opening up questions surrounding the many thousands
of images and messages that we are forced to consume unconsciously every
day.